Another crazy milestone! A couple of weeks ago, David De Schutter, Global Vice President of Innovation & Technology Development at AB InBev, and I did a duo-interview for Bloovi. The interview is built around innovation initiatives by the Global Innovation and Technology Center at AB Inbev and the Innova Flanders 2022 conference that I am organizing in June! Proud of the result of the interview! It is a great read and it is amazing to discover all the initiatives that AB Inbev takes to drive Innovation within the company as “Ten percent of AB Inbev its turnover is the result of innovation”. Thank you David for welcoming us to the HQ in Louvain and for this great experience. For my non-Dutch speaking connections, the article is worth the read so don't hold back on using browser embedded translate! Fun note, the final picture on the article shows the new Budweiser sign that was installed in Louvain. This sign is actually strongly connected to the long period I've spent in Boston. I used to attend many nights at Fenway Park, where the Boston Red Sox gave it their all, and this sign used to be on top of that stadium. Proof of how life is built around many small connections. #innovation #interview #thankyou