According to a research report by Stratview Research, the Global POU Water Purifier Market is expected to grow from USD 14.6 billion in 2020 to USD 24.5 billion by 2026 at a robust CAGR of 9.1% during the forecast period. Rising occurrences of waterborne diseases and increasing awareness among customers are likely to boost the market. Increasing demand for safe drinking water across geographies is likely to boost the product demand at a significant rate. Rising occurrences of waterborne diseases and increasing awareness among consumers regarding health and hygiene coupled with increasing purchasing power are likely to add to the market growth. In addition to this, an increase in the number of death due to the intake of polluted water particularly in emerging economies is likely to bolster the market growth significantly. Increasing water scarcity in developing countries is likely to create lucrative opportunities for the players operating in the market. However, the availability of substitutes is likely to affect the growth of the POU water purifier market.

Research Methodology

This report offers high-quality insights and is the outcome of detailed research methodology comprising extensive secondary research, rigorous primary interviews with industry stakeholders and validation and triangulation with Stratview Research’s internal database and statistical tools. More than 1,000 authenticated secondary sources, such as company annual reports, fact book, press release, journals, investor presentation, white papers, patents, and articles have been leveraged to gather the data. We conducted more than 10 detailed primary interviews with the market players across the value chain in all four regions and with industry experts to obtain both the qualitative and quantitative insights.

Segments' Analysis

Stratview Research has segmented the POU Water Purifier Market By Device (Tabletop, Faucet-Mounted, Countertop), By Technology (Reverse Osmosis (RO), Ultrafiltration, Distillation, Disinfection, Filtration), Application (Residential, Non-Residential), and Region.

By Application, the market is categorized into residential and non-residential. The residential segment is projected to register the highest CAGR owing to the rise in popularity of the residential users, due to the impure water quality, growth in industrialization and urbanization as well as due to the surge in water-borne diseases. The commercial segment is also growing at a considerable rate because of the rise in the usage of commercial spaces as well as establishments of new offices which bolsters the industry expansion.

The Asia Pacific witnessed the largest market share in 2020 and is likely to register a healthy CAGR by the end of 2026. Increasing urbanization, rising awareness about water purifying technologies, and expanding populace coupled with rising per capita disposable income are some of the key factors propelling the market growth in the region. Moreover, Government is also supporting and several companies have come across for helping the countries to fight against waterborne diseases.

Leading Players Covered in the POU Water Purifier Market Report:

·         O. Smith Corporation (The U.S.),

·         EcoWater Systems LLC (The U.S.),

·         Paragon Water (The U.S.),

·         Panasonic Corporation (Japan),

·         Culligan Water (The U.S.),

·         Pentair plc (The U.S.),

·         Koninklijke Philips N.V. (Netherlands),

·         Eureka Forbes Ltd (India),

·         Kent RO Systems (India),

·         Hindustan Unilever Limited (India), and

·         HaloSource (The U.S.)

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