Impact of COVID-19 on the In-Car Infotainment Market: Short-Term and Long-Term Effects

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Market Research  Future Insights

The value of In-Car infotainment Market is $11.94 billion and the CAGR estimated percentage is around  7%

The reason backed with this estimation is because of an immense increase in the driver's concern towards the driving. In order to maintain the safety there's a proper navigation system in the car. Infotainment systems also  secured the safety of the vehicle by providing real-time footage of the environment, which helps to guide in parking where visuals are displayed on the LCD screen.  

This system provides a virtual personal assistant with active audio commands to the drivers. Here, the drivers can connect one vehicle to the other vehicle through an internet connection that will ensure safety. Another interesting part of this system is, it is a source of entertainment to the passengers in the form of music & videos.

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Considering the period of Covid-19, the automobile industry of the European automobile manufacturers  had been badly impacted.

Regional analysis

The regions or  In-Car infotainment Market, are North America, Europe, Asia-Pacific, and the rest of the world. The maximum amount of market share in this market is expected to be in Europe. This could be seen because of an increase in the demand for in-car infotainment in the automobile industry of Europe. The reason behind the increase in the demand is because the European Union has made telematics control mandatory in automobiles mainly in passenger cars.

North America is expected to register  for the automotive infotainment system market, because key players like Ford motors are collaborating with big players such as Amazon to make new developments in the infotainment systems.

In addition to this, Asia-Pacific too would be rising, which can be stated by looking at an increase in the demand for luxury cars.

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Market Segmentation

The In-Car infotainment Market has been segmented into 4 segments. They are based on component, vehicle type, connectivity  & installation. These segments had been further Segmented into sub-segments. 

Based on component, it is segmented into hardware & software,  On the basis of vehicle type, it is divided as Passenger Cars, Light Commercial Vehicles & Heavy Commercial Vehicles. Based on the connectivity, it is splitted as V2 V, miMobile & voice control. Furthermore, by distribution based on installation, it is divided into Oem & Aftermarket.

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