Content Creation:

Content Creation is the one of the best to attract the right people to your website. This can be done by creating and writing content in your website blogs.

To do so, you have to first know about website visitor’s persona. Once you know your audiences you can write content for then that will naturally attract them to your website.

Here are some important points to achieve this:

  • Learn what your audience search about and provide them good quality content related to their searches.
  • Write blog posts in such a way that answers your audience questions.
  • Optimize your blog posts for SEO.
  • Promote your blog posts in Social Media Platforms.

A Pillar Page:

A pillar page simply a page which is essentially a longer blog post which broadly covers all aspect of any topic. Then you should write a blog post targeting long tail keywords that look like you have covered a topic completely. Focusing on long term keywords will help your website to rank higher on search engines.

Search engines like Google favors those sites which are experts on the subject matter written.

Social Media:

Social Media is not a new technique but marketers should pay attention to this too. After writing a blog post on your website, do share these posts on the social media platforms too.

Social Media platforms like: Facebook, LinkedIn, Instagram, Youtube, Twitter, Pinterest can generate lot of traffic to your website.

People love when brands reply to their questions. So, be active on social media platforms.

Email Marketing:

Whenever you write a blog post and post it to your blog, just send the link to your newsletter subscribers. This is a great way to drive traffic your website. You can promote your blog post to your subscriber for a quick traffic booster.

For this you should an easy access Newsletter form for your website visitors. If any visitor had a good experience on your website he would also want to subscribe to your newsletter.

Community Engagement:

One way to achieve brand recognition is to be active and engaged within the market. You can implement an engagement strategy today by participating in Facebook group discussions in your industry, answering questions on public forum websites, and interacting with your followers on social media.

On-Page/ HTML SEO

On-page SEO can help your website rank higher in search engines and bring in more traffic. On-page SEO elements include the page title, header, meta description, image alt text, and the URL, anchor tag title, headings H1-H6, bold or strong tags. Showing up in search engines will generate more traffic for your site.