United States Orthodontics Market Overview

Market Size in 2024: USD 1.4 Billion

Market Forecast in 2033: USD 4.8 Billion

Market Growth Rate: 14.4% (2025-2033)

According to the latest report by IMARC Group, the orthodontics market in the U.S. was valued at USD 1.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 4.8 Billion by 2033, exhibiting a CAGR of 14.4% from 2025-2033. The growth of the market is primarily driven by an increasing awareness of dental health and aesthetics among the population.

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United States Orthodontics Industry Trends and Drivers:

The United States orthodontics market is witnessing robust growth, driven by rising awareness about oral health and the increasing demand for aesthetic dental treatments. The expanding population in urban areas such as New York, Los Angeles, and Chicago is contributing to the higher adoption of orthodontic treatments as individuals prioritize the alignment of teeth and overall dental aesthetics. The availability of advanced dental technologies and techniques is also enhancing the quality of care, further propelling industry expansion. Moreover, the rising demand for cosmetic orthodontic treatments among adults is a significant growth-inducing factor. The desire for a more appealing smile and advancements in minimally invasive procedures are encouraging more adults to opt for orthodontic care. Providers are responding with solutions that combine functionality and aesthetics, such as lingual braces and ceramic brackets. Additionally, the increasing focus on pediatric orthodontics is also supporting market growth, driven by rising awareness among parents about the benefits of early intervention.

Key trends in the United States orthodontics market include the growing adoption of teleorthodontics and remote treatment solutions. These platforms allow patients to receive consultations and treatment plans without frequent in-office visits, catering to the demand for convenience and flexibility. The integration of digital platforms for monitoring progress and communication between patients and providers is also enhancing the overall treatment experience. Moreover, technological advancements in orthodontics are significantly transforming the industry landscape. Innovations such as clear aligners, 3D imaging, and computer-aided design/computer-aided manufacturing (CAD/CAM) systems are revolutionizing treatment processes. Clear aligners, in particular, have gained significant popularity due to their discreet appearance and convenience, appealing to both adult and adolescent patients. Furthermore, the integration of artificial intelligence (AI) and machine learning (ML) into orthodontic practices is enabling personalized treatment planning and predictive modeling. These technologies optimize treatment durations and outcomes while improving the accuracy of diagnostics and appliance design. Additionally, government initiatives and healthcare policies aimed at improving oral health awareness and accessibility are contributing substantially to industry expansion. Programs promoting preventive care and subsidized dental services are encouraging patients to seek orthodontic treatments. The increasing integration of dental insurance coverage for orthodontic procedures is also making these services more affordable and accessible to a wider demographic.

United States Orthodontics Industry Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest orthodontics market share in the U.S. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

The report has segmented the market into the following categories:

Type Insights:

• Brackets 
  • Fixed Brackets
  • Removable Brackets
• Anchorage Appliances
  • Bands and Buccal Tubes
  • Miniscrews
• Ligatures
  • Elastomeric Ligatures
  • Wire Ligatures
• Archwires

Age Group Insights:

• Adults
• Children

End User Insights:

• Hospitals
• Dental Clinics
• Others

Regional Insights: 

• Northeast 
• Midwest 
• South 
• West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key highlights of the Report:

• Market Performance (2019-2024)
• Market Outlook (2025-2033)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

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