The global predictive analytics market is anticipated to grow at a considerable CAGR of 21.3% during the forecast period. The global predictive analytics market is expected to grow during the forecast period due to the Integration of data from data silos. Data consolidation from distinct data sources into meaningful information can encourage numerous new challenges for organizations, especially centralized business enterprises. Data exchange and data ecosystem deliver tools to analyze the collected data at a centralized location and assist to remove and cross-check business-critical components. Furthermore, the manufacturers are focused on product differentiation to attain a competitive advantage. 

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For instance, in April 2021, Logicserve Digital launched Traffic Cost Predictor (TCP), a unique tool that could uplift media plans with predictive analysis. This tool makes use of historical data from google analytics and monthly spending to predict the results of the media plan. TCP is easy to use and showcases interrelations between different channels too. Currently, the Beta version of TCP is available for free. TCP is completely data-driven and is not based on individual opinions.

Additionally, in April 2021, Minitab, LLC, launched new predictive analytics capabilities and advanced machine learning methods in Minitab statistical software. In addition to Minitab’s classical methods, users can now leverage the power of advanced machine learning methods through clicks by locating Minitab’s new predictive analytics module or code, by integrating with open-source languages R or Python.

Global Predictive Analytics Market Report Segment

By Deployment Mode

• Cloud
• On-premises

By Organization Size

• Large enterprises
• Small and medium-sized enterprises (SMEs)

By Organization Size

• BFSI
• Manufacturing
• Retail and E-Commerce
• Government and Defense
• Healthcare and Life Sciences
• Energy and Utilities
• Telecommunications and IT
• Transportation and Logistics
• Media and Entertainment

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Global Predictive Analytics Market Report Segment by Region

North America          

• United States
• Canada

Europe

• Germany
• United Kingdom
• France
• Spain
• Italy
• Rest of Europe

Asia-Pacific   

• China
• Japan
• India
• Rest of Asia-Pacific

Rest of the World

• Middle East & Africa
• Latin America

Company Profiles

·        Altair Engineering, Inc.

·        ALTERYX

·        Amazon Web Services, Inc. 

·        Cloudera, Inc. 

·        Dataiku

·        Domo, Inc.

·        Google LLC

·        Happiest Minds Technologies

·        Hewlett Packard Enterprise (HPE) Development LP

·        IBM Corp.

·        Microsoft Corp.

·        Oracle Corp.

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